Atilla Yoldaş

Atilla Yoldaş is a journalist, author, lecturer and activist whose work challenges destructive ideas about masculinity and opens up new conversations about what it means to be a boy or a man today. Drawing on his own experiences of growing up with machoculture, as well as years of working with young people in schools, he combines personal insight, research and practical advice to make difficult subjects accessible without talking down to his readers.

Yoldaş has written three books on masculinity and equality, reaching different audiences from adults and parents to boys growing up in today’s media-driven world. His writing addresses machoculture, mental health, relationships, sexuality, violence, homophobia, gender norms and the pressure to conform — but always with the aim of showing that there are other ways to be a man.

A prominent public voice on these issues in Sweden, Yoldaş has built a large audience through journalism, social media, lectures and public debate. His work is grounded in the belief that conversations about masculinity need to start early, giving boys the language and tools to question harmful norms rather than simply being told what not to do.